Altrincham FC's latest initiative, Match of the Dames, is gaining momentum with the support of FA Chair Debbie Hewitt MBE. The program, started in partnership with Altrincham FC, aims to boost the club's female fanbase by attracting 20 new fans to 20 National League games this season. Debbie Hewitt joined a group of first-time female fans to watch Altrincham's game against Carlisle United at Moss Lane. The brainchild of Altrincham fan and investor Anne Morris, Match of the Dames is designed to help local clubs become community hubs and increase their fanbase. The initiative has already shown promise, with the youngest participant, seven-year-old Fatima, attending the game with her mum Sadaf and sister Khadija. The excitement was palpable as the crowd watched the drama unfold, including a penalty, two red cards, and a winning goal from Carlisle's Regan Linney. Debbie Hewitt praised the initiative, saying it was a fantastic idea and a privilege to watch the game with women who had never seen a live football match before. The club's efforts to engage with the community are paying off, and Match of the Dames is set to continue throughout the 2025-26 season. With forthcoming fixtures at Altrincham, Braintree, and Southend scheduled in October, the initiative is expected to gain more traction. As the National League season heats up, Altrincham's commitment to increasing its female fanbase is a welcome development. The club's dedication to creating a balanced and vibrant atmosphere at its games is evident, and Match of the Dames is a significant step in the right direction. By targeting new fans and providing a supportive environment, Altrincham is poised to become a more inclusive and engaging club for all its supporters.